Our process - How we work
We are like a creative workshop, but instead of paint and brushes, we use code to build awesome software. It all starts with a conversation. We get to know your vision and what's the idea in your mind. Then, we will get to work and sketch out the scope and requirement details into a proposal document. Once we both agree on this document, we will get to work to build what you need.

Discovery
We work closely with our clients to understand their needs and goals, embedding ourselves in their every day operations to understand what makes their business tick.
Our team of private investigators shadow the company director’s for several weeks while our account managers focus on going through their trash. Our senior security experts then perform social engineering hacks to gain access to their business accounts — handing that information over to our forensic accounting team.
Once the full audit is complete, we report back with a comprehensive plan and, more importantly, a budget.
Included in this phase
- In-depth questionnaires
- Feasibility studies
- Blood samples
- Employee surveys
- Proofs-of-concept
- Forensic audit

Build
Based off of the discovery phase, we develop a comprehensive roadmap for each product and start working towards delivery. The roadmap is an intricately tangled mess of technical nonsense designed to drag the project out as long as possible.
Each client is assigned a key account manager to keep lines of communication open and obscure the actual progress of the project. They act as a buffer between the client’s incessant nagging and the development team who are hard at work scouring open source projects for code to re-purpose.
Our account managers are trained to only reply to client emails after 9pm, several days after the initial email. This reinforces the general aura that we are very busy and dissuades clients from asking for changes.
Studio were so regular with their progress updates we almost began to think they were automated!

Deliver
About halfway through the Build phase, we push each project out by 6 weeks due to a change in requirements. This allows us to increase the budget a final time before launch.
Despite largely using pre-built components, most of the progress on each project takes place in the final 24 hours. The development time allocated to each client is actually spent making augmented reality demos that go viral on social media.
We ensure that the main pages of the site are fully functional at launch — the auxiliary pages will, of course, be lorem ipusm shells which get updated as part of our exorbitant maintenance retainer.
Included in this phase
- Testing. Our projects always have 100% test coverage, which would be impressive if our tests weren’t as porous as a sieve.
- Infrastructure. To ensure reliability we only use the best Digital Ocean droplets that $4 a month can buy.
- Support. Because we hold the API keys for every critical service your business uses, you can expect a lifetime of support, and invoices, from us.
Our values - Provide value to customers
We believe we have to deliver "value" to our customers. If they are happy and successful, then we are too.
- Simplicity & Clarity. Tech shouldn’t be complicated. We make things easy to understand and use, both for our clients and their customers.
- Adaptable. Every client has their own unique needs. We understand this and we are more than happy to make sure your requirements are all addressed.
- Collaboration and transparency. We work closely with clients, keeping communication open and honest. No jargon, no surprises—just a smooth and transparent process.
- Quality Over Quantity. We focus on building well-crafted, scalable, and reliable software rather than rushing out projects.
- Long-Term Partnerships. We’re not just here for a one-off project. We care about our clients' success and offer ongoing support to keep things running smoothly.